Single-Client Market Research and Strategic Consulting Services

Proprietary, single-client engagements account for over half of Townsend's research. These custom market studies fulfill the information requirements of individual companies with interests in specific topics.

By specializing in the plastics and chemicals industries, Townsend responds quickly and proficiently to client needs for custom research and analysis, including:

• Customer satisfaction and loyalty measurement
• Assessments of competitiveness and marketing effectiveness
• Competitive intelligence and analysis
• Cost modeling
• Opportunity analysis
• Image / perception analysis
• Market segmentation and market share analysis
• Industry trends
• Customer profiles
• Product positioning
• Inter- and intra-material competition analysis
• Supplier strategies
• Detailed demand analysis
• Other custom research and analysis